Email Marketing

As per 2010 stats, 294 billion emails are sent daily. In 2008 the number was 64 billion.

Despite of spammers jamming email pipes everyday, good emails still make their way to their target mailboxes and intended owners. And thanks to the constant innovation in email technologies, spam is being tackled much nicely as compared to the early 2000s when it was a nightmare to see one’s mailbox. I remember my mailbox flooded with hundred of spams emails on daily basis.

There are two segments of email marketing that we believe and specialize in. Both are very similar yet have a different purpose.

1. Sales and Marketing

2. Website promotion and ranking

Sales and Marketing

Almost every business that uses internet as its marketing tool uses this option. Every business must use this option for product and services promotions and information distribution. You are able to announce your product launches, special deals, price changes, policy changes, ask for client feedback and much more. This option is focussed more towards your business’s communication aspect.

Website promotion and ranking

This option is used for very tactful distribution of information that is closely knit with your website. Gone are the days when a website was developed and owners waited for traffic. Now you have to drive traffic to your website. Among many tools and techniques, email marketing is a very important and effective one. Such emails are crafted with a mission in mind and sometimes it is not just one email, but is a carefully planned series of emails that keep hitting the same target from where traffic bounces to your website. This option is focussed towards getting your website more exposure and recognition in the search engine to boost its SEO campaign.

SPAM and legalities

We hate spam like everyone else. We abide by the laws that govern emailing guidelines. We respect people’s privacy therefore we do not send out unauthorized emails from anyone to anyone.

Reporting

We use a tracking system that monitors each and every email campaign. It gives us a very detailed report about the campaign’s performance. These reports help us determine the success level of the campaign. This also helps us plan ahead for the future emails that we shall be sending as we use the stats like how many emails were opened, how many ended in spam etc. These innovative suites of reporting and analytic tools help us work more effectively towards your return on investment factor.

If you are looking for an easy and affordable email marketing solution, we can help you. We can build and execute campaigns for your company in its quest to develop more lasting and profitable relationships with your customers. ExploreWeb.COM’s email marketing specialists are highly trained and experienced in both the technical and marketing areas. We build and maintain strong and highly effective email marketing campaigns.  With our help you can create and deliver your very own permission based email campaigns that are cost effective and individualized while producing real results fast! Our marketing consultants are experts with years of experience behind them when it comes to identifying, planning and executing successful marketing strategies in your business.

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